RetainTrust Blog

RetainTrust Blog

Leading industry experts share actionable advice, research, insights, and proven best practices on online reputation management, review platforms, and digital marketing.

Featured Article

How to Remove Negative Reviews Online. The Ultimate Help for Companies to Delete Bad, Unfair, & Fake Business Reviews on the Internet
How Much Do Fake Reviews Cost

How Much Do Fake Reviews Cost? Real “Black Market” Data

Ever wondered what fake reviews actually cost? The reality is that the market for buying and selling reviews is bigger and more accessible than most people thi…

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How Much Does It Cost to Remove a Review?

The Real Cost of Removing Negative Reviews (What Companies Charge)

Review removal agencies often claim they operate on a “pay for success” model, meaning you only pay if a review is successfully removed. Fees typic…

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Remove Fake Reviews. Learn How to Report and Delete Fake Online Reviews

How to Remove Fake Reviews and Handle Them Properly

You can remove some fake reviews, but not always. The right approach is to act quickly by flagging clear violations, escalating when needed, appealing decision…

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How to Optimize Your Website for ChatGPT

How to Optimize Your Website for ChatGPT (Complete Guide)

Since ChatGPT began displaying sources and linking to websites, it has become a place for finding businesses, services, and recommendations. As businesses bega…

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Do Capterra and Software Advice Generate Real Leads? Is Advertising and Reviews Worth It

Do Capterra and Software Advice Generate Real Leads? Is Advertising and Reviews Worth It

People often ask us the same question: Does Capterra and Software Advice actually generate leads? And is it worth time and effort collecting reviews on these p…

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How to Remove Negative Reviews Online. The Ultimate Help for Companies to Delete Bad, Unfair, & Fake Business Reviews on the Internet

How to Remove Negative Online Reviews and Protect Your Reputation

You can’t directly delete negative reviews, but you can remove them by reporting policy violations, flagging fake or misleading content, or appealing through e…

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With 60%+ of LinkedIn Content Now AI-Written, Is Genuine Networking at Risk?

With 60%+ of LinkedIn Content Now AI-Written, Is Genuine Networking at Risk?

For many years LinkedIn has been a launchpad for influential voices like Justin Welsh, Lara Acosta, Daniel Murray, Gary Vaynerchuk, and Neil Patel. Through con…

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Fake Reviews Statistics

Over 23% of Online Reviews Are Fake, Only 53% Are Real. Fake Reviews Statistics (2026)

Ever wondered how much you can trust online reviews when researching businesses, products, or services? Many businesses are in fierce competition for better re…

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Fixing Google Reviews for a Hospitality Brand After Mergers & Acquisitions

Fixing Google Reviews for a Hospitality Brand After Mergers & Acquisitions

Overview An Atlanta-based hospitality brand managing restaurants nationwide underwent a major expansion through mergers and acquisitions. As part of the deal, …

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AI-Generated Fake Reviews

AI-Generated Fake Reviews. A Rising Threat to Businesses and Consumers

Fake reviews have been a long major issue in digital marketing, whether it’s fake positives inflating a brand’s ratings and misleading consumers or fake negati…

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