Our expert research provides insights into reputation management, online reviews, visibility and marketing
In this section, you’ll find our research work that dives into the latest industry trends, strategies for maintaining a positive online presence, and techniques for optimizing your digital marketing efforts.
We conduct research on various topics in reputation management, online reviews, and digital marketing, sharing data, statistics, analysis, and our findings. For media inquiries, please contact.
Please note, in our research and data collection, we prioritize confidentiality by not disclosing our customers’ or company names when using our reputation services.
Our RetainTrust team conducted research on 250 companies and found that 64% of businesses neither manage their online profiles nor respond to customer reviews. An additional 24% respond randomly or very inconsistently. With only 12% of companies manage their profiles, respond to most reviews, and actively monitor web visibility. This… Read more
Online reviews are crucial for businesses as they influence customers, boost online visibility and brand, and drive sales. Despite this, many companies fail to manage and respond to online reviews effectively. This study by RetainTrust aims to collect data and analyze the extent to which companies engage with their online… Read more
Ever wondered how much you can trust online reviews when researching businesses, products, or services? Many businesses are in fierce competition for better reviews, search engine positions (SEO), and star ratings, but some “bad actors” use unethical tactics. They might write fake positive reviews to boost their own ratings, or… Read more
Online reviews play an important role in shaping consumer perceptions and business reputations, it can influence online and offline traffic, conversions, sales, and revenue. However, the integrity of these reviews is often questioned due to the prevalence of fake and poorly written feedback, often by bots, AI generated content, business… Read more
We specialize in reputation management services, helping businesses effectively manage and remove negative reviews