
Trustpilot Reputation Management & Review Removal Service
We help companies manage their Trustpilot Business accounts, report and remove negative or fake reviews. Control the narrative, protect your reputation.
Manage and Remove Trustpilot Reviews
RetainTrust is online reputation and review removal company specializing in Trustpilot review management and removal. Our dedicated team works closely with your business to take full control of your Trustpilot Business account, managing reviews, reporting bad or fake content, and responding to feedback.
We make it simple for business owners to protect and improve their reputation on Trustpilot so you don’t have to worry about managing your web presence and can stay focused on running your business. Our team has helped improve hundreds of businesses’ Trustpilot profiles.


We Know Trustpilot Inside and Out
Trustpilot is a unique review platform. You do not need a physical presence or office… as long as you have a website, anyone can leave a review. Potential customers can easily find these reviews by searching your business name or website, which makes your online reputation highly visible and impactful.
Many business owners find it difficult to get reviews removed and often struggle with slow or no response from Trustpilot support. RetainTrust understands these challenges and helps businesses navigate these complex issues, take control of their Trustpilot accounts and handle the review reporting process effectively.
How to Protect Your Reputation Before It’s Too Late
Don’t wait until negative reviews hit. Talk to a professional and start managing your Trustpilot Business account today while building a strong reputation that supports not only your reviews but all your digital marketing efforts when potential customers search for your business. From a 3-star rating to 5 stars! We will help you get there and make sure your company stays there.
Partnering with an experienced reputation management team such as RetainTrust means negative feedback is dealt with efficiently and managed through a well-planned, results-driven process.

How Our Trustpilot Review Removal Process Works
Trustpilot Business Account
We help you take full ownership of your Trustpilot Business account by guiding you through the claim and verification process from start to finish.
Removal Request and Appeals
We identify, report, and monitor negative or fake reviews, and handle follow-ups and appeals when necessary to improve removal success.
24/7 Tracking & Analytics
We track your online reputation and star ratings over time while helping you generate and manage positive reviews to strengthen your profile.
CASE STUDIES
Proven Results From Helping Companies Remove Negative Reviews and Protect Their Online Presence
We have worked with hundreds of companies since 2005 helping them remove negative content from Trustpilot and other review platforms. The results of our work are documented in detailed case studies created with our clients, showing how we made a significant impact on their online reputation and helped protect their business.

💡 Are you aware that Trustpilot is not just a review platform, but a powerful digital marketing asset that influences your business from every angle? Those star ratings appear directly in search results and even shape AI recommendations, affecting how potential customers perceive your brand before they ever click. Great reviews can improve key metrics like click-through rates and conversions, while also boosting the performance of your search, social, and display advertising. In reality, better Trustpilot reviews do not just enhance your reputation, they strengthen your marketing across every channel.

Trustpilot Reviews Influence Both Online and Offline Buying Decisions
Removing Trustpilot reviews can have an impact not only online but offline as well. According to industry reports, around 94% of people read reviews before purchasing a product or service. And tt the same time, approximately 75% of consumers trust reviews they see, shaping their perception and influencing decision on whether to buy.
Studies suggest that up to 25% of reviews may be fake, while only about half are fully genuine. This makes platforms like Trustpilot a critical space where people form opinions about your company and decide whether to do business with you. For that reason actively managing Trustpilot presence is no longer optional, it is essential.
“…Reputation is earned, but it also needs to be protected. Through proactive review removal and strategic management, we help businesses stay in control of how they’re perceived online…”
Sergey – Founder of Retaintrust
FREQUENTLY ASKED QUESTIONS
Tried Removing Trustpilot Reviews Yourself? Here’s What Sets Us Apart
We specialize in review removal across multiple platforms, including Trustpilot, and understand all the complexities of the reporting process. Our team knows how to navigate each platform strategically to maximize the chances of successful removal. Beyond that, we support your business with Trustpilot account management, professional review responses, and proven methods to boost your star ratings by generating feedback from satisfied customers. Instead of handling it alone, you can rely on experienced professionals.


What Kinds of Trustpilot Reviews Are Eligible for Removal?
Reviews can be reported if they are fake and/or not based on a real customer experience, contain harmful or illegal content such as abuse, threats, discrimination, or defamation, or include personal or sensitive information. Reviews that serve as advertising or promotional material rather than genuine feedback are also prohibited, including from competiors, as are those posted on the wrong business profile. Additionally, Trustpilot reviews can be reported if they have inappropriate content, those involving impersonation or misleading claims.
What Is the Success Rate of Removing Negative Trustpilot Reviews
There is no fixed success rate for removing reviews from Trustpilot. It depends on how the removal process is handled, the timing of the request, and whether the review violates platform guidelines. With RetainTrust’s experience and expertise, your chances of a successful outcome are significantly improved as we guide you through Trustpilot’s rules and apply the best strategies.
If review cannot be removed and all appeals are denied, we help you address it in the most strategic way possible. This turns negative feedback into an opportunity to strengthen your brand, showing potential customers that you take feedback seriously and respond professionally.


How Much Do RetainTrust Review Removal Services Cost?
Whether you’re a small business in need for a few reviews removed or a large organization with multiple locations, brands, and/or high volume of reviews, we build a plan tailored to your budget. We’ve worked with both small businesses and S&P 500 companies and we understand how to deliver results at any scale. For small business owners, we offer a pay-per-removal model when you only pay when a review is successfully removed. For larger organizations, we develop a customized review management plan designed to fit your structure, goals, and budget.
💡🤖 AI platforms like ChatGPT and Google Gemini do more than just read and quote Trustpilot reviews. They analyze large volumes of review data to understand sentiment, identify patterns, and form an overall perception of your business. That perception can directly influence how your company appears in AI recommendations or answers. It means that managing your Trustpilot reviews is no longer just about reputation, it is becoming a critical part of modern SEO and the emerging new field of generative engine optimization, where AI visibility can shape customer decisions before they even visit your website or business.
WHY CHOOSE US
Digital Marketing and Reputation Management Since 2005
Sergey, founder of RetainTrust, began his digital marketing career in 2005 and has since helped hundreds of companies strengthen their online presence and reputation across platforms like Trustpilot and beyond. You can learn more about his work and connect with him on LinkedIn.
Trust
We work closely with your team to deliver the best possible Trustpilot review removal and management results. We take the time to understand your situation and develop a tailored plan that aligns with your goals.
Quality
Every case is unique, and we never take “one-size-fits-all” approach. Instead, we build a customized strategy for each client to ensure the highest quality service and the strongest possible outcome.
Innovation
We continuously monitor Trustpilot’s rules, reporting trends, and removal success rates. This allows us to adapt our approach in real time and maximize effectiveness throughout the process.
★ ★ ★ ★ ★
“…We tried reporting reviews ourselves for months with no success. RetainTrust stepped in, handled everything professionally, and actually got results. It made a huge difference for our business….”
DINING SERVICES COMPANY